Client: Camelia Sucu Brands
Product: Detox & healthy juices
Services: Identity | Packaging | External Communication Materials
Consumers (=dinamic & self-centered, career ladies and celebs) were proposed a healthy product with powerful endorsement: health cocktails for esthetic lifestyle.
Our solution consisted in a visually minimalist approach with a profoundly human key to convey a contemporary message.
The master design was developed on the Iconic Juices product packaging endorsed by Camelia Sucu, alongside with other materials: brochures, menus, delivery bags or refrigerators to be placed in special venues.