Channels: On premise
Our consumers join the global bio-food trends (modern, active urban people with high focus on quality and natural products). Our challenge: an urban bio-venture.
We communicated La Dorna Ecologic diary products by underlining their position as a category leader and pioneer.
We organised a cooking show starring The Flavours - fashionable urban chefs, a milk cocktail party and tens delicious recipies to mesmerize the guests.