Client: Ursus Breweries
Product: Timisoreana
Services: Creative | PR | Event planning & implementation
Project overview:
The challenge was to imagine and implement a series of activations dedicated to the 300th Anniversary of Timisoreana, in the historical City Grill locations:
• consumer can experience the draft beer, offered by the brewer himself
• portraits made by ambrotype technique
• photos taken at the photobooth
This project was also supported by PR materials. Diana Cosmin si Horia Chibutiu were the influencers who had interviews with the owners of the locations – under the creative concept “The Unknown Heroes of Romania”.